Promoting your business involves letting others know your service or product exists and how to contact you. This can be done easily and cost effectively - if done correctly.
Who doesn't like free and useful "stuff"? Seems the answer is simple, most everyone - and because of this, useful "stuff" that you give to your potential customers has a certain "sticktuitiveness" to it.
Take a quick test - how many companies are marketing to you 24 hours a day/7 days a week? Check your desk, file cabinet or refrigerator and see how many magnets are on it? How about pens or pencils? How many calendars? How many drink koozies? How many different companies are included? Look around, there are many different types of items that are in your possession that are reminding you about a specific company or service.
Think it works?
Promotional products have been in use as a cost-effective marketing tactic for years. Right from new businesses to big enterprises, these giveaways are a marketers’ favorite. A website, sageworld.com, has listed some interesting stats about the use of promotional products. Here are a few:
- In the U.S, 8 out of 10 consumers have one to 10 promotional products
- Six out of 10 such consumers keep promotional products with them for up to two years.
- 85% of people do business with the advertiser after receiving a promotional item.
- 31% of U.S consumers own a promotional bag.
- 89% of consumers can recall the advertiser even two years after receiving a promotional product.
- 63% of consumers give away their promotional products when not needed.
For better results, marketers use branded promotional products that the recipients can use for many months. Such quality products help keep consumers engaged with a brand. This means that one-time distribution of the gift items are good enough to engage customers with your brand for months.
A rule of thumb most of the marketers follow for promotional product campaigns is to give away the items of daily use. These gifts may be pens, calendars, mouse pads, umbrellas, water bottles, lip balms and so on. However, experienced marketers work out a creative strategy. They pick the items that are not only useful but unique and of high quality for a broader impact.
There are millions of different items available with a wide range of price points to fit every marketing budget. We provide a large assortment of products - all of which can be branded with your brand. The following links provide two methods for finding your ideal product you are looking for and at the right price.
This link provides basic but popular products: http://www.reachoutpromotions.com
Whereas this link provides an extensive Search Engine for a vast number of products: https://www.viewmycatalogs.com/ReachoutPromotions
Still not sure what your need or want? Call us - (513) 831-9167.
Want to read more about Promotional Products and their uses? Click here!